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Although Google is generally known as a web search engine, it has many business products in various categories including internet advertising, communication & publishing, development, geo, search, statistics, etc. The idea behind this talk is to introduce Internet Marketing with Google AdWords. You will learn fundamentals of Internet marketing, online advertising lingo, benefits of AdWords, how Google offer an end-2-end online marketing solution from pre-campaign research to campaign execution to post-campaign audit & measurement.
Who Is This For?
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– Marketing & advertising professionals (B2B & B2C)
– Marketing students (MBA & BBA)
– SMEs (Exporters, Software Houses, etc.)
– NGOs
Agenda:
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5:00 ~ 5:15pm : Registration
5:15 ~ 6:45pm : Presentation / Talk by Badar Khushnood [ http://tinyurl.com/badar-khushnood ]
6:45 ~ 7:00pm : Q&A Session
Date/Time:
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Wednesday, Feb 25, 2009 (5~7pm)
Host/Venue:
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Organized by: Bahria University, Islamabad [ http://www.bci.edu.pk/ ]
[ http://tinyurl.com/bahria-uni-map ; Login with ur Gmail to see the street map ]
Registration (Mandatory):
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We have limited seats so please register here:
http://tinyurl.com/bahria-adwords OR
https://spreadsheets.google.com/viewform?formkey=cnRLVHdxQmNwWXlpUFpWOURodkRQVEE6MA..
Supporting Bodies:
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– CIO Pakistan [ http://www.ciopakistan.com ]
– Brightspyre [ http://www.brightspyre.com ]
– Redbull [ http://tinyurl.com/redbull-pakistan ]